Film in Focus: The End of It

In a near-future world, death has become optional, but at age 250, Claire has decided it is time to die – a decision that brings about unexpected challenges. Featuring a stellar cast (Rebecca Hall, Gael García Bernal, Noomi Rapace), Maria Martínez Bayona’s first feature film brings together producers from the UK, Spain and Norway. Join us for a conversation with the film’s co-producers Emilie Jouffroy, Kamilla Kristiane Hodøl, and Dyveke Bjørkly Graver, to discover the world of The End of It. The film is supported by BBC Film and the UK Global Screen Fund. 

Speakers:

DYVEKE BJØRKLY GRAVER | Producer/Partner
Eye Eye Pictures

KAMILLA KRISTIANE HODØL | Co-Managing Director
Elation Pictures

EMILIE JOUFFROY | Co-Managing Director
Elation Pictures

Moderator:

DENITSA YORDANOVA | Director of UK Global Screen Fund and International Funds
BFI

About the speakers:

DYVEKE BJØRKLY GRAVER
Dyveke Bjørkly Graver graduated from BI Norwegian Business School, and Lillehammer University College. She started working as a producer in 2014, when she also participated in the Eave Producer's Workshop. In May 2017, she moved from Cinenord to Oslo Pictures where she also became managing director. As of 2018 she became a part of the ACE Network, and in 2019 she was the Norwegian Producer on the move. In 2022 she started Eye Eye Pictures, together with producing partner, Andrea Berentsen Ottmar. Some of her titles include THE WORST PERSON IN THE WORLD (2021) by Joachim Trier, which received 2 Oscar nominations and 2 BAFTA nominations, SICK OF MYSELF (2022) by Kristoffer Borgli which premiered in Un Certain Regard at Cannes, A PRAYER FOR THE DYING by Dara van Dusen which premiered at the Berlinale in 2026, with upcoming titles THE END OF IT by Maria Martinez Bayona in Cannes Premiere (as co-producer) and FJORD by Cristian Mungiu in Cannes Competition this year.

KAMILLA KRISTIANE HODØL
Hailing from Norway, Kamilla is a BAFTA-nominated producer and the co-founder of Elation Pictures, alongside partner Emilie Jouffroy. Named in Screen's Brit 50: Ones to Watch 2025, Elation launched Elation Pictures AS, a Norwegian subsidiary, to strengthen cross-border creative partnerships. The company focuses on ambitious, director-driven storytelling. Their slate includes THE END OF IT, starring Rebecca Hall, World Premiering in Official Selection at Cannes, and the upcoming FOXFINDER (dir. Aoife McArdle SEVERANCE). Past titles include THE DAMNED (2024) and TIDES (2017). Kamilla is an alumna of ACE, iFeatures, Nordic Genre Boost and Guiding Lights and a graduate of the NFTS.

EMILIE JOUFFROY
Emilie is a BAFTA-winning producer and co-founder of Elation Pictures alongside partner Kamilla Kristiane Hodøl. Named in Screen's Brit 50: Ones to Watch 2025, Elation launched Elation Pictures AS, a Norwegian subsidiary, to strengthen cross-border creative partnerships. The company focuses on ambitious, director-driven storytelling. Their slate includes THE END OF IT, starring Rebecca Hall, World Premiering in Official Selection at Cannes, and the upcoming FOXFINDER (dir. Aoife McArdle SEVERANCE). Past titles include THE DAMNED (2024) and TIDES (2017). A graduate of the NFTS, Emilie is also an alumna of EAVE Producer’s Workshop, Guiding Lights, and Nordic Genre Boost.

DENITSA YORDANOVA
Denitsa Yordanova is the Director of UK Global Screen Fund and International Funds at the British Film Institute (BFI), overseeing UK Global Screen Fund and BFI’s international funding activities, including support for delegations and UK presence at international events. The UK Global Screen Fund was launched in 2021 to support international development, co-production and distribution opportunities for the UK’s independent screen sector. Financed by UK government, the fund has recently been expanded to over £18m per year for 2026-29, up from £7m per year previously. To date, the UK Global Screen Fund has invested over £25m into UK screen sector companies and projects, including close to £11m on 68 co-productions collaborating with 35 territories. Co-productions such as GOOD BOY, ORPHAN, SAIPAN, THE END, BRING THEM DOWN, SEPTEMBER SAYS and BLUE ROAD - THE EDNA O'BRIEN STORY, have premiered at festivals such as Berlin, Telluride, Toronto, Sundance and Cannes.